Yeojin Bae Interview

What kind of girl are you designing for?
This collection is very much for myself and my girlfriends. We love to dress up, wear something unique and appreciate beautiful fabrics and cut.

You worked for several notable designers like Marc Jacobs, etc. How did they influence you and what did you learn there?
I spent many years working for other designers and it was very exciting to see the design process of other creative people. I interned during a fun period at Marc Jacobs when they were setting up his diffusion line Marc.

When and why did you decide to launch your own label?
It really felt like now or never. I had built up so much experience over the last 14 years, but at age 30 felt ready to tackle my own business.

You love to travel–how does this inspire you and affect your designs?
Absolutely love to travel. My husband is from France so we go there a few times a year, and I love NY for its amazing energy. I have sourced lots of interesting fabrics and trims from India , Morocco and Budapest ..I think it’s important to see what is happening around the world.